Learn about the new lower cost, no-mailing-list-needed Every Door Direct Mail ® service from the USPS ®.įor help with laying out your mailing piece to comply with postal regulations, see our U.S. Requires open space for the printing of the address and bar code so that it can be read by a sorting machine. No specific restrictions but the USPS will add an ugly bar code, unless it is applied in the addressing process. Most pieces delivered in 2-9 days, with some stragglers. To make it easier to handle and sort your mail, the USPS offers incentives for making your mail piece machine-friendly and waiting a few extra days for delivery.ĭiscount off First Class because the sorting step is done ahead of time.ĭiscount off First Class Presorted because the USPS has more flexibility on delivery speed. Your local post office is a blur of industrial automation. Have you wondered just what the difference between First Class and USPS Marketing Mail (formerly known as bulk mail or Standard) mail really is? It’s more than just the cost of the postage and speed of delivery. Inserting and tabbing – The latest technology makes it easier than ever to insert cards, letters or multiple pieces into envelopes and tab or seal folded brochure mailers.Variable data – Customize your mail pieces with personalized greetings, offers or sequential numbering either during or instead of the addressing process.Addressing – Tired of messing with address labels and licking stamps? For just pennies a piece, we can ink-jet the destination address, return address and mailing indicia all at once using high-speed addressing machines.Learn more in our related article about address quality and why a clean mailing list is the foundation of a successful mailing. List Processing and CASS Certification – This service cleans up the duplicates and identifies any potentially undeliverable addresses in your mailing list.Mailing List Rental – Rent a list of names and addresses for single or repeat mailings.You’ll find the following types of mailing services available to help make your mailing a breeze: To make it even easier and faster, find a printer like us that also mails for a one-stop shop. Professional print and mail houses can do the bulk of the execution on your mailing, leaving you to concentrate on the target market, messaging and timing of your direct mail campaign. And the best news is that it can actually save you time and money to get expert help with your mailing project.įrom securing a target list to personalizing your greetings, mailing services go beyond just addressing and delivering your pieces to the post office. Many of the tasks can be accomplished with state-of-the-art mailing service production equipment and software. The good news is you don’t have to tackle the mailing process on your own. Fortunately, a little knowledge can go a long way toward demystifying the mélange of mailing service options for successful marketing campaigns. Navigating postal regulations and marketing your business with direct mail can seem like an overwhelming undertaking.
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